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BIBA 2011 was described as the event where the insurance industry embraced social media. Twitter was buzzing with comments from the exhibition hall and the conference theatres bringing the industry together like never before.
For BIBA 2012 the event app will play centre stage in helping attendees to find out more about each other, new products and services and what’s worth knowing about in the hall.
All delegates will be invited to download the free BIBA ShowGizmo smartphone app to their iPhone, iPad, Blackberry or Android device.
The app will give you profiles of exhibiting companies and their staff, access t o downloadable brochures so you don’t have to carry hard copies, a display of all #BIBA2012 tweets and an attendee list to see who’s there and arrange to get in touch. Delegates will also have the opportunity to list additional information about themselves too if they wish to really get the most out of this great new networking tool.
And even better, the app will remain live after the doors close in Manchester to give you a ‘virtual BIBA 2012’ in the palm of your hand for the rest of the year.
Exhibitors will be using QR codes to allow you to download additional information, company brochures, websites etc straight to your smartphone. You’ll find a dedicated QR code reader included on the ShowGizmo app.
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